Kelly Collins
Senior Director of eCommerce Kravet
Kelly Porter Collins - As Senior Director of eCommerce at Kravet, Kelly is leading the digital evolution of a century-old icon in the luxury interior furnishings industry.
With over a decade of experience at the company, starting in product development, Kelly possesses a rare "inside-out" perspective on the brand's complex catalog and the traditional buying habits of professional interior designers. For the past six years, Kelly has been a key player of Kravet's digital experience, successfully bridging the gap between legacy B2B operations and the high-touch expectations of the modern DTC market.
Currently focused on integrating advanced personalization into the Kravet ecosystem, Kelly is a specialist in change management, dedicated to building the internal buy-in and organizational agility required to disrupt a traditional industry from within.
Priorities Under Pressure: Backing the Right Enterprise Initiatives
12:25 PM PANEL REMIX: Change Management Playbooks: How Leaders Build and Maintain Digital Buy-In
Leadership support for digital initiatives in B2B is hard to build and even harder to keep. Join senior B2B leaders as they share what it actually took to earn initial commitment, frame progress when timelines slipped, and keep digital on the agenda through the hard middle.
Explore how executive confidence in digital is earned, strengthened, and sustained. Through real decision moments, speakers share how they aligned finance and business leadership, positioned digital as core infrastructure, and moved organizations from cautious approval to long-term commitment.
Gain strategies on how to frame your progress:
- Clarifying what leadership needs to see before committing beyond pilots
- Positioning digital as core business infrastructure rather than discretionary spend
- Sustaining confidence when timelines extend and priorities compete
Check out the incredible speaker line-up to see who will be joining Kelly.
Download The Latest Agenda