Chris Rodgers

Founder & CEO CSP Agency

Chris Rodgers is the founder and CEO of CSP, starting the agency in 2012 to be an SEO-first organization, providing advanced solutions to deliver better value, expertise, and results from SEO.

Chris has been working in various aspects of business for over 25 years and developed deep expertise in SEO and digital marketing along the way. Working in a range of roles from CEO, CMO, business development, marketing, and SEO, Chris has founded and partnered in several startups and is a serial entrepreneur with a passion for business, data, and building value through unique and innovative solutions.

Today Chris leads a talented team of amazing SEO professionals, directing company strategy and vision, and embracing a servant leadership mindset to support the organization. While leadership is a key role, Chris still enjoys getting his hands dirty, diving into data and staying abreast of all things SEO, AI, and marketing.

Outside of work Chris loves spending time with his wife and 2 kids, and playing in the mountains snowboarding, DH mountain biking, E-moto, and skateboarding.

Day Two - Tuesday, June 24, 2025

2:05 PM PRESENTATION: Navigating SEO in the AI Era: A Human-First Approach to Preparing for AI Search

Consumer search behavior is quickly evolving with the rise of AI chatbots and AI interfaces within traditional search-engines. With this trend brings the necessity for your SEO strategy to evolve in kind. While best practices for AI optimization are still forming, there are concreate steps you can take today to ensure you are actively preparing for what comes next.

This session will provide practical steps you can take to prepare for the changing landscape across Google’s AI updates, ChatGPT, and other AI search and discovery platforms.

Understanding the trends taking place with AI search usage and how this is affecting the overall consumer landscape
Identifying concrete steps you can take to increase your opportunity to be visible in AI search
Gaining a fresh perspective on how to shift your SEO approach without buying into the hype and making poor investments

Check out the incredible speaker line-up to see who will be joining Chris.

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