B2B Connect 2025

June 23 - 25, 2025

Rancho Bernardo Inn, San Diego, CA

Brendan Cameron

Director of Strategy-B2B Americaneagle.com

Brendan Cameron is a seasoned digital strategist and the Head of Manufacturing & Distribution at Americaneagle.com, where he has led transformative eCommerce initiatives since 2010. With deep expertise in strategic planning, business process development, and ROI modeling, Brendan works closely with B2B and B2C clients to design high-impact digital solutions that drive efficiency and revenue. His hands-on approach ensures client objectives are front and center, with a focus on translating complex business rules into seamless, web-based experiences.

Brendan brings a unique, empathetic perspective to every engagement, helping organizations avoid common project pitfalls. His portfolio includes successful work with top names like Kirby Risk, State Electric Supply, and RDO Equipment. Brendan’s technical expertise spans ERP, CRM, and PIM integrations, UX design, and platforms like Shopify, Magento, BigCommerce, and Salesforce—making him a trusted advisor for companies navigating complex digital ecosystems.

Day One - Monday, June 23, 2025

4:50 PM PRESENTATION: Embracing Ecommerce: The Sales Team's Ally in the B2B Landscape

In the realm of B2B sales, achieving consistent success relies heavily on the efforts of dedicated sales teams. As the landscape evolves, the integration of eCommerce has emerged as a crucial element. However, some sales professionals harbor concerns about the impact of eCommerce and artificial intelligence (AI) on their roles. The truth is, the best sales teams are recognizing eCommerce as their ally, harnessing the power of digital tools and data to drive transformative growth. 

Join Americaneagle.com for a look at how eCommerce has revolutionized the way businesses operate and how your company can embrace these digital tools and take advantage of a myriad of opportunities for your sales team to thrive.

  • Complement, Don’t Compete: Seeing how eCommerce supports sales teams by handling routine transactions, allowing reps to focus on high-value relationships 
  • Data-Driven Selling: Leveraging customer data and digital tools to personalize outreach, improve timing, and close deals faster 
  • Addressing Sales Team Concerns: Tackling common fears around AI and eCommerce by reframing them as tools that enhance—not replace—sales roles 
  • Real B2B Success Stories: Hearing how leading distributors and manufacturers are using eCommerce to grow revenue and improve efficiency 
  • Getting Started: Walking away with practical tips for integrating eCommerce into your existing sales process without disrupting team workflows 

Check out the incredible speaker line-up to see who will be joining Brendan.

Download The Latest Agenda